How Cheats Reselling Works: Industry Analysis from Providers

Cheat reselling represents a massive market with serious volume, but most people have no idea this opportunity even exists. Whether you're looking to make some serious cash or just wondering if it's worth your time, this guide breaks down everything.

You'll learn the real numbers behind successful resellers, what separates the pros from the wannabes, and why most cheats resellers fail at this business. Plus, we'll cover whether you should start reselling or just go affiliate instead.

No BS here, just straight facts from a team making cheats for years now, working with a network of cheat resellers and who's seen hundreds of people come and go in this industry.

Reselling cheats is pretty easy on paper. You buy bulk keys from providers, mark it up, and sell to customers. Easy money, right? Wrong.

The reality is way different. Most resellers only get access to trash-tier providers who accept anyone. Good cheats providers are picky as hell and only want serious people who actually know what they're doing and already have a decent turnover. 

This creates a natural filter. If you're just looking for quick money, you'll get stuck with garbage detected products that nobody wants to buy. The real money comes from building relationships with good providers who actually care about their products and reputation.

Think of it like any other business, you need good suppliers to succeed. In the game cheats industry that means proving you're not just another kid trying to make pocket money.

The cheat reselling scene is pretty predictable when it comes to setups. Most people use the same boring stuff:

• •InvisionCommunity if they want forums plus shop functionality
• •Auto-shops like SellSN or Sellpass for the lazy approach
• •WordPress with some basic plugins
• •Discord only operations (usually super niche and not that serious)

Everyone's site looks exactly the same. It's like an army of clones out there. Very few sellers actually invest in custom solutions or unique branding.

• •Posting on Elitepvpers
• •Organic content on TikTok and YouTube
• •Word of mouth through Discord servers
• •Direct outreach to gaming communities

The lack of creativity in both design and marketing is why most cheats resellers blend into the background. Established reseller platforms like Skycheats, Lavicheats, or Depshop demonstrate these common approaches, focusing primarily on SEO and forum marketing rather than building unique value propositions. If your site looks like everyone else's, why would customers choose you?

Let's talk numbers. In theory, there's no ceiling on cheat reselling profits. Some resellers are pulling tens of thousands per month if they're doing everything right.
But here's the reality check: Most people never break five figures monthly. Like, ever.

• •They treat it like a side hustle instead of a real business
• •Zero marketing skills beyond basic Elitepvpers or Tiktok posts
• •Terrible pricing strategies that make no sense
• •Working with cheap developers who destroy their reputation
• •Not understanding that this requires actual business operations

The ones who succeed? They approach it like running any other company. They invest in quality, build systems, and actually give a shit about their customers long-term.

Success stories exist, but they're rare because most people aren't willing to put in the work required.

• •You get 50% commissions on sales
• •No inventory headaches
• •Zero customer support drama
• •No technical issues to deal with
• •Just focus on getting traffic

The profit margins are basically the same between reselling and affiliate work. But with affiliate, you only need to master one skill -> driving traffic to offers.

• •You have real money to invest upfront
• •You're committed to being in the top tier
• •You want full control over pricing and customer experience
• •You can handle all the operational complexity

If you're not aiming for the absolute top of the market, becoming a cheats resellers will just waste your time, trust me. 

• •Poor communication with both customers and providers
• •Weak marketing that doesn't convert anyone
• •Ugly websites that look unprofessional
• •Random pricing that makes no logical sense
• •Choosing cheap developers to save a few dollars
• •Being focused on Elitepvpers or SEO only

• •No systems for keeping customers coming back
• •Ignoring reputation management
• •Putting all eggs in one provider basket
• •No long-term planning or vision

A lot of customers prefer buying directly from providers because they get better support and trust the source more. Smart resellers beat this by providing an experience that's actually better than going direct.

Cheat reselling is still a real opportunity if you're serious about it. This industry has been growing solid for the past decade, and the barriers to entry keep getting higher.

• •More professionalism required to compete
• •Customers expect higher quality everything
• •Marketing and branding matter way more than before
• •The whole ecosystem is maturing fast

The market will keep evolving and stabilizing. The people who invest in quality, build actual brands, and focus on customer experience will do well. Everyone else will struggle.

Bottom line: The opportunity exists, but casual players are getting pushed out.

Starting cheat reselling doesn't require massive capital, but you need enough for platform setup and initial stock. The real investment is time and effort to build systems, relationships, and marketing that actually work.

Timeline depends entirely on your approach. Casual effort might never pay off, while serious business approach can show results in 3-6 months with consistent work and smart execution.

The legality of selling game cheats operates in a complex gray area, similar to other controversial industries like online gambling or crypto. While we don't consider ourselves to be doing anything illegal - especially operating from the EU with proper business practices - you need to understand the bigger picture.

You're potentially facing off against massive gaming corporations with virtually unlimited legal budgets who view cheat sellers as threats to their revenue streams. These companies are absolutely ruthless and will destroy your entire life over something as trivial as a cheat for their video game. They have no soul when it comes to protecting what they perceive as their territory, even though the actual impact is microscopic.

Gaming studios massively overestimate the size and impact of cheat sellers. We know everyone in this market and no provider or reseller operates at a scale that meaningfully affects studio revenues or player counts. The whole "cheating crisis" narrative gets amplified because it generates headlines, but the truth is far less dramatic.

Marketing and customer acquisition are everything, followed by customer service, brand building, and operational management. Technical skills help but aren't essential if you work with quality providers.

Cheat reselling is a legitimate opportunity for people who treat it like a real business. Success requires patience, professional execution, and building genuine value for customers.

The market rewards quality and consistency. Most participants stay small, but those who invest properly and execute systematically can build substantial, profitable operations.

Whether you choose affiliate marketing for simplicity or full reselling for control and higher potential, success comes down to commitment to excellence and long-term thinking in this competitive space.